Off-Site SEO Tips for Getting Your Site Indexed Quickly

There are two components to optimizing your site for search engines. On-site SEO tactics like the proper use of Title and Description MetaTags, using keywords with appropriate density, adding key phrases in H1, H2 tags and in bulleted text and a whole host of other techniques. The second being off-site SEO tactics. More on this later.

As most people know, on-site SEO takes time to take effect. If you rely solely on these tactics, you may be waiting months before Google and other search engines index your site or blog.

Is there a way faster way to get Google to index your site? You betcha! Using some proven off-site SEO tactics can get your site indexed in a matter of days or less than two weeks. There are documented success stories out there where Google indexed a new site in as little as a few hours after launch.

Let’s define off-site SEO first. It pretty much revolves around building in-coming links to your site. Gone are the days when you could just buy thousands of links from link farms. Search engines have become too smart for that. You need to get high-quality backlinks in order move up in the search engine ranks. That usually means getting links to your site from other sites that have a high PageRank, or sites that are updated often and are crawled frequently by search engine spiders.

The good news is that there are plenty of ways to get these types of quality links to your site without paying a penny. Here are seven off-site SEO tips you can implement today at no cost:

1. Pinging: One of the easiest ways to get indexed quickly is to ping your site. Two most popular pinging sites are pingoat.com and pingomatic.com.

Just add your site’s name and URL, and leave the RSS feed link blank. (It’s not necessary.) Sometimes this technique alone can get you indexed in a day or two. Next, you should submit your link to various social bookmarking sites.

If you use Wordpress for your blog, log into your admin panel and go to Settings > Writing. Scroll down until you see Update Services. Add the following to your list:

http://rpc.pingomatic.com/

http://blogsearch.google.com/ping/RPC2

http://api.feedster.com/ping

http://api.moreover.com/ping

http://api.my.yahoo.com/RPC2

http://blogdb.jp/xmlrpc

http://bulkfeeds.net/rpc

http://coreblog.org/ping/

http://ping.bitacoras.com

http://ping.bloggers.jp/rpc/

http://ping.cocolog-nifty.com/xmlrpc

http://ping.feedburner.com/

http://ping.rootblog.com/rpc.php

http://rpc.blogrolling.com/pinger/

http://rpc.pingomatic.com/

http://topicexchange.com/RPC2

http://www.blogdigger.com/RPC2

http://www.blogpeople.net/servlet/weblogUpdates

http://xping.pubsub.com/ping/

2. Social bookmarking: Popular social media sites like StumbleUpon, Digg, del.ico.us, and Slashdot are crawled several times a day. So they can be a very good way to get your own site crawled and indexed quickly. You should get an account at all of the major bookmarking sites. If you use Wordpress, add a plugin like Sociable to bookmark all your posts.

3. Blog commenting: This can be a very good way to get indexed quickly. You’ll need to find blogs that don’t have the “nofollow” tag, because blogs that have “nofollow” won’t let search engines crawl the links anyway. SEO experts are split over this – some say the “nofollow” tag doesn’t matter, since some search engine spiders ignore them anyway. Others claim you may get a small amount of traffic from the blogs themselves, but “nofollow” blogs will do nothing to help you get indexed faster.

4. Forums: Popular forums have had posts on their site show up on Google just minutes after they’re posted. It’s very common for posts on very popular forums to be in Google in less than 24 hours. Posting a small link in your signature on some of these forums can help you get your site indexed quickly.

5. Link exchange: Exchange links with other webmasters in your niche. Not only is this a great way to build backlinks, but if their sites are crawled often, chances of your site being crawled and indexed quickly go up too. Link exchanges won’t penalize your site, either – unless you build too many, too quickly. Stick with a natural growth pattern (a few a day) and it won’t raise any red flags with the search engines.

6. Press releases (PR): PR can be very helpful in getting your site crawled and indexed quickly. Most of the popular press release sites have very good Page Rank and are crawled often. They can even get your press release posted on a number of different sites that pull news from the PR directories. Sometimes it can be worth submitting a press release simply for the speed and the ease of getting your site indexed. (See Writing Press Releases for Web 2.0.)

7. Article marketing: Not one of the faster ways of getting your site indexed but is another way to get high-quality backlinks. Submitting an article or two can also help you get targeted traffic to your site. Many article directories have very good PageRank, so it definitely has benefits other than just quick indexing.

Try these seven off-site SEO tactics to get your site indexed faster than just using on-site SEO strategies.

For More SEO Strategies

Google On Page SEO Tips & Strategies

Google On Page SEO Tips & Strategies

Google On Page SEO Tips & Strategies

Top 10 Obstacles to SEO Success

The following list discusses the top 10 obstacles faced by today’s interactive marketers when pursuing search engine optimization success. These problems result from a lack of strategic or technical optimization, but do not discuss the so-called “black hat” or unethical optimization practices still being utilized by many SEO practitioners. These methods would include link farming, paid link exchanges, hidden keywords and many more.
This article discusses both the issues associated with these organic search engine optimization obstacles, as well as how to take corrective measures and/or implement these effectively.

1. Competitors
In many cases a few industry leaders will dominate a web space. If you are starting a new website, or simply trying to topple a giant, you need to be aware of what the competition is doing well, and what it is not. Often the highest traffic keywords will have a group of 5 to 10 major competitors competing for them. In many industries, the large players will either have full-time SEO staff or will have SEO agencies on retainer, performing intensive organic search optimization. This can make it a time intensive and costly proposition to try to “dethrone” one or more of the leaders by getting a top 5 ranking in Google for a highly competitive keyword. To circumvent this problem, it’s often a good idea to start with a ranking analysis of your competitors. Determine what keywords they are ranking well for, and which ones they are not ranking well for. This will indicate areas of great opportunity for organic optimization. From there, spend time optimizing the keywords your competitors are not ranking well for. This will give you the advantage in niche areas where your website can be a leader.

2. Excessive Optimization
Excessive optimization, often called “keyword stuffing” is just as detrimental in 2010 as it was in 2009, 2008, 2007 and 2006. People often ask me “what is the percentage of keywords” or “keyword density” that you can have on a page before the page should be considered “stuffed”. While we utilize a simple formula at Lucid Agency to give a general barometer, to be honest, it’s just as easy to follow this simple rule of thumb. If you can read a page and not tell that it is written for SEO purposes, and it sounds informative and readable for humans, then chances are it is not over-optimized. For example, did you realize that this section is optimized for “excessive optimization”? Probably not, because it was written to be informative and just happens to contain that keyword two times. Organic search rankings are intended to list the most useful and credible websites at the top of the list, so write with that objective in mind.

3. Not Utilizing Social Media in SEO Strategy
Social media is a great way to garner both traffic and inbound links, both of which are helpful for the objective of SEO – getting more qualified traffic to your website. While many search engine optimization strategies focus on the on-page and off-page elements of organic optimization, they often neglect social media. There are simple ways to utilize social media in search. A simple way to start is with a blog and a twitter account. Write a few good blog posts on topics relevant to your industry of expertise, providing useful information. These articles could be articles, picture posts, videos, interviews, white papers; really anything that your intended reader would find useful. Submit these blog posts via XML sitemap to the search engines. Then utilize a following of those interested in what you have to say on Twitter, and put up teasers to your blog posts. If you do this well, with any luck, some of your followers will put up links to your blog on their websites and blogs, gaining you both direct traffic from their reads, and also in bound links from their web properties.

4. Lack of Original Content
As they say in the world of search engine optimization, “content is king”. This has been the rule for many years, and is likely to prevail as one of the foremost guidelines in SEO. Search engines like content that is unique and new. And they like a lot of it. So just create a lot of good content and you’ll end up working wonders for your SEO campaign. If possible, lightly optimize this content and let the rest take care of itself.

5. Lack of Quality Links
Nothing new here…links are the foundation of the Google algorithm and what originally separated them from the other search engines. If you consider Google a great “democracy” of sorts, and each link from a credible website as a “vote” for your website, then it’s simple to see that he with a lot of votes and a clear, in-depth message shall be the winner. Recently, other search engines have followed suit, and it’s no longer just Google valuing these links, but the other search engines as well. In addition, it’s also important to make sure you have links from many websites and that the websites are credible (not link farms). Further, there is some value to the outbound links on your website. When it comes to outbound links, search engines like to see a few links to valuable and related websites.

6. Slow Page Load Times
From many accounts, the new algorithm Google released last year, fondly named “caffeine”, we noticed an importance placed on page load times. This makes sense. If Google’s mission is to organize the world’s information, and provide the best results to those searchers looking for this information, they wouldn’t be doing a great job if the top ranking websites loaded very slowly, or didn’t load at all – thus providing a terrible experience to searchers. To remedy slow load times, try cleaning up code, taking out extraneous flash or third party loading galleries. If this doesn’t help, try a “fresh rebuild”, i.e. having a developer go through and rebuild the website in nice clean new code.

7. Website Structure Issues
If your website has a complicated or unintuitive directory structure, you may want to think about redoing it. The directory structures that work best for top organic rankings are the ones that are simple and intuitive, as this will help search engines and website visitors identify where in the website they are. Search engines use a directory structure to try and determine a relationship between different categorical items and pages on your website. If your structure makes no sense, it can only be detrimental for your rankings, and often the user as well. Fortunately, this is easy to fix up-front, and if you have a website running on a popular CMS platform such as Wordpress or Expression Engine, there are many free plugins you can get to quickly and easily adjust the directory structure of your website. If you have a website that sells products for the construction industry, where you would list all of your welding supplies, which would be clear to both search engines and users alike.

8. Inaccurate or Duplicate Page Titles
Search engines give significant weight to website pages that are clear in their content focus. Titles are one of the best ways to indicate the intended focus of a website page. It is a best practice to include a unique, descriptive and lightly optimized title for your website pages. Don’t utilize keywords that are not relevant to the content of the web page, just write something that is useful and accurate, and if it can include the keyword then perfect. Remember titles are shown in search engine listings, so you want your title to be informative and compelling. After all, you are not only trying to get the top listing in Google, but you want people to click on your listing as well.

9. Missing XML sitemaps
XML sitemaps are a very simple way to make sure websites with many pages, and frequently changing content, are thoroughly and accurately indexed by search engines. Since search engines love fresh content, it is advantageous to make sure your website utilizes an XML sitemap, to ensure your “fresh” content is found and indexed quickly. XML sitemaps are simple to make and most web developers can implement them quickly.

10. New Websites
If you work in the SEO field, you’ve most likely had more than one potential client come to you with little more than a checkbook and a domain name. Often this potential client will want to “rank number 1 in Google” for their keyword-de-jour. While most agencies will gladly develop a plan to accomplish this, one of the largest barriers is something that cannot be fixed with any amount of money. Google and Bing (MSN and soon-to-be Yahoo) value the length of time a domain has been in existence. This is something often referred to in SEO slang as “the sandbox”. According to many industry experts Google reportedly puts new websites in something of a sandbox for a while, in an attempt to thwart large scale link efforts for new websites. While this is more theory than fact, Google engineer Matt Cutts has said that there are elements of the Google algorithm that may have an effect such as what has been described as the sandbox. What we can tell you is that we’ve noticed it certainly takes a little longer to get rankings for a new website than an older website. This is partially because of the generally lower number of existing links going to new websites, as well as the variety of other issues that are usually present with many new websites. To best counter this problem, get a new website up quickly, and slowly build up links to the website after the initial launch.

In closing, many of the issues hindering successful optimization aren’t particular difficult to solve, nor do they take a PHD in mathematics to figure out. Follow some simple tried and true optimization techniques, develop great content, get the word out, track your results and the rankings will take care of themselves.

Step-By-Step, Do-It-Yourself, SEO Guide

SEO or Search Engine Optimization is one internet marketing strategy that any internet entrepreneur would want for their website. Well maybe except for those that really established a strong name over the web, but as for those that started out in ecommerce would really need to learn about SEO. Let’s get to the point, SEO is used as a way to raise a website’s rank in any search engine like Yahoo! and Google (any of the top 10 slots will do, but It’ll be greater if it would be in top 1). By doing so, the possibility of visitors that visits a website would increase, thus increasing sales and profit margin. So long-story-short, SEO is all about increasing the visibility of a website in the world wide web by use of search engines. Now the question is, how do you do SEO?
SEO companies are now available for hire around the world, such as SEO 4 Tag Solution companies. Some companies have outsourced their SEO needs to these establishments. But it can also be done by anyone that knows basic SEO procedures, even at home. So here is a step-by-step, do-it-yourself, guide on SEO and how to increase visibility in the world wide web.
Step 1: Get Your Keywords
The first step that any 4 tag solution SEO company would do is to research on keywords that perfectly describes the website. Free online keyword research tools like Google Adwords Keyword tool or SEO Book’s Keyword tool are popularly used by many SEO specialists. Highly competitive keywords is the main ingredient in any successful SEO dish. But highly competitive doesn’t only describe single words such as “SEO”, it also emphasizes on the keyword structure, if it really describes the website like “SEO service in the 4 tag solution”.
Note: In a keyword research, always make sure that the keywords are relevant to the website to be optimized. Irrelevant keywords pointing to a website could earn a one way trip to “Ban“svill courtesy of search engines.
Step 2: Know Your Enemies
Well not exactly “enemies” per-se, but competitors. After doing a keyword research, It’s time to look up on your competitors by use of your chosen keywords. Try looking at what SEO tactics or strategies they’ve done. By viewing their source code (ctrl+U for Firefox), you can see the keyword density, meta tags they used, alt tags, and title tags (I’ll explain these later on). To learn the number backlinks (I’ll explain these later on) of a website, try using SEOpen’s free backlink tool, this way you’ll know what you have to beat to gain their spot. Using your competitor’s strength against them is one successful way to succeed in an SEO campaign.
Step 3: Start On-Page SEO
So here we’ll start the first pace of SEO, the on-page optimization. Actually, SEO is divided into 2 parts, the on-page and off-page (which I’ll discuss later on). On-page optimization involves making changes within the website to make it more “search engine friendly”. The strategies and tactics used here are as follows:

Content Optimization – This strategy involves changing the content of the website, particularly with it’s text elements. One way is to embed the researched keywords on texts found throughout the website, focusing mainly on the headers (those with the big bold letters). It is said that keywords used should be take about 7% of the total number of words in a content. Let’s say you have 400 words in a single page, so 7% of that 400 (which is 28) should be keywords. Note: Make sure that the content is still readable after placing those keywords. Remember that the users are still your prime target, not the search engine spiders. Site Map – Site maps are an important part of websites optimized for search engine. This way, search engine spiders (or robots) could easily crawl through the whole website by use of site map. Making it easier for spiders to crawl through the website is one way to make a website “search engine friendly”. Meta Tags - Meta tags are comprised of the Title, Description, and Keywords of the website. Other than the content of websites, meta tags are also the perfect place for keywords. The only difference is that these things are like a “Free Buffet” sign for search engine spiders, it’s the one responsible for attracting search engine spiders to crawl your website. But remember that it still depends on the structure of the meta tags. Alt Tags - Alt tags are those found in HTML image codes. Let’s say your keyword is “4 tag solution“, your image tag should now look like this: alt=“4 tag solution”> Just like the meta tags, alt tags are also an appropriate place to put several important keywords. Note: Make sure that only one (1) keyword should be placed on every alt tags found all over the website to avoid keyword spamming (which is part of black hat SEO) Title Tags – Like meta tags and alt tags, title tags are also an appropriate place to put some keywords in. By adding a keyword, let’s take for example “SEO Service”, in the title tag, the HTML hyperlink tag should look like this: title=“SEO Service Online”> Note: Alt tags are not seen by visitors, only the search engine spiders so it wouldn’t hurt to just leave it with the keyword. But title tags are seen by visitors, so make sure that the title tag is still readable after embedding the a keyword or two.

Step 4: Start Off-Page SEO
Unlike the on-page, off-page optimization involves SEO strategies outside of the website. This part of SEO is divided into two categories, backlinks and public relation strategies. Backlinks are links all over the world wide web that points back to your website. It has long been considered that the many backlinks you have, the more popular you’ll get. Another theory added is the weight or importance of the website where the link is coming from. Tools used to determine the popularity of a website is through Google’s PageRank and Alexa traffic tool. Here are some of the strategies used by SEO specialists to get backlinks.

Link Exchange - One of the earliest forms of backlinking involves exchanging links with other relevant websites. Article Marketing - This type of off-page SEO can be considered both for backlinks and public relations. An article commonly generates an average of 3 links (depending on the kind of article directory it was submitted). It’s also considered as public relations because these articles commonly promotes the business they’re trying to market. Blog and Forum Commenting – Forums and blogs are also a popular trend to generate backlinks by using their signatures as links linking back to your website. Blogging - Other than commenting on other blogs, creating your own blog and embedding links is another popular way for generating backlinks.

PR or public relation strategies of off-page SEO involves generating traffic not only through search engines but also with other types of media. This type of off-page SEO mainly works by marketing their service through word of mouth. These strategies involves the use of:

Social Media - Social media such as Friendster, FaceBook, Twitter, and MySpace are the perfect place to start a buzz that could benefit the website through the marketing strategy they call “word of mouth”. Adding a link could also help in getting more backlinks. Social Bookmarking – By using the articles in bookmarking sites such as Technorati or Digg, people could easily learn about your services through your article. This is also another way for the articles to gain more importance in the web, thus increasing the chance for your websites to be visited through your articles.

Other forms of off-page SEO is submitting your website to search engine directories. Make sure to submit your URL for free to Google, Yahoo!, Alexa, www.altavista.com, www.alltheweb.com, www.excite.com, www.lycos.com, www.webcrawler.com, www.Jayde.com, www.whatuseek.com, and more. DMOZ and Yahoo Directory listings are tremendously valuable. There are a lot more free and paid search engines and directories to submit, but if you do not have time to search for and submit, you can also use our search engine submission service.

SEO Tips – Forget Google – 5 Tips For Alternative SEO

Here are 5 tips to help you out with any alternative SEO campaigns you may work on.

#1 – The Rules Still Apply – Or Do they?

In succession an alternative SEO campaign is not an open invitation to start slacking off or to start breaking the rules. And when I say “Alternative SEO” I do not mean black hat strategies either. Each of the major search engines have different algorithms in place that contribute to how your site will be ranked in the search results, but excellent SEO practice still wins, each time. So stick with the whitehat strategies. Forget about the supposed latest and greatest new black hat tactic. These things do not last and end up hurting your campaigns.

#2 – Engine Value Factor

We all know Google is the Giant in the search engine game. This means it is always mentioned first and foremost when SEO comes up. Get on the front page of Google for your chosen keywords and you will get instant and targeted traffic.

This is also what makes it so hard. Everyone is gunning for that top spot, and the competition can be fierce for even the low-traffic keywords.

Getting ranked for your chosen keywords is not always hard just since of competition either. You have to keep in mind that Google does not work for you. Google works for their users…the searcher. People use Google primarily to find INFORMATION on a given theme, not to buy things. Google wants to make sure that when their users type in a axiom that the results will best match the intent of the searcher.

MSN (Bing) on the additional hand, seems to cater more towards shoppers and buyers. This is why in many cases, you will not get the gobs of traffic from MSN that you will get from Google, but your sales conversions will commonly be higher there. This has always been the case for me and this trend is only growing as far as I can tell.

Each of the 3 major search engines cater to completely different demographics. You have to keep this in mind as you prepare your SEO campaigns.

#3 – Innovate and Stay Sharp

So very few people choose to take advantage of the additional search engines online. This is to your advantage, BUT you are going to have to be sharp, stick to your guns, and remain consistent. You are going to have to innovate from the commencement. Don’t leave any loose ends and stay on through with your work. New strategies always require diligence when they are being implemented. Uniformity wins each time since unfortunately, most people are bone idle and cannot remain vigilant. Unfortunate for them, fortunate for you, IF you don’t go the bone idle route too!

#4 – Study The Search Engines – Get To Know What They Want

Marketing itself is pretty much simply an act of finding out what people want and then giving it to them exactly how they want it. It is valuable you carry this thinking over into your alternative SEO campaigns and make sure you give each search engine EXACTLY what they want. As mentioned before, excellent SEO still applies across the board, and many of the same excellent SEO practices will have a positive effect on all engines, but each has their differences.

For instance, I have noticed that when it comes to organic rankings, Yahoo does not seem to give as much authority to.org sites. This could just be my experience, or a eerie fluke, but some of my sites with the.org extension, which do very well on Google for their chosen keywords, cannot seem to climb on Yahoo.

If you pay close attention to these modest nuances, and adjust your marketing message to take advantage of them, you will rise above the competition.

#5 – Look To Future Sustainability

Too regularly I see marketers, newbies and veterans alike, make their SEO campaigns as if there is no future in it.They appear to delight in playing the “give it to me now” game. Long-term strategies, which would allow them to remain competitive now AND far into the future, are not their focus. Terrible go…

If you want to build a successful business you need to build it on a solid foundation, taking into account the future profit of a well-built campaign. This means that although you use alternative search engines you make sure that what you are building is being built to last, not just to take advantage of some loop-hole that is really no loop-hole at all. This also means that you must take up again to pay attention to your campaigns. For each individual alternative SEO campaign you build, one engine will commonly come out the clear winner for THAT specific campaign.

When this happens look for the answer as to WHY it happened. You want to be able to duplicate the same process across several different niches over time. If there ever was a secret it is this: Find what works, with each of the major search engines, build engine-specific campaigns according to those working models, then rinse and repeat across as many different niches as you wish.

Watch this SEO Content Writing Guide to Get Higher Ranking in Google

Watch this SEO Content Writing Guide to Get Higher Ranking in GoogleWatch this SEO Content Writing Guide to Get Higher Ranking in Google

61 SEO Ranking Factors

1. Keyword in URL page name:(Google patent) Order of keywords is important. First word is most prominent, etc.

1. Keyword in domain name:  Same as above
2. Keyword in page title:  The keyword that is closest to the beginning is the most important. For best results, the title tag should be 10 to 60 characters and have no special characters.
3. Keyword in description meta tag: Search engines used to rely on this tag pretty heavily, but do not do so any longer because of spammer abuse. This tag will help users find content in search results however. Sometimes search engines will use it, sometimes they wont. For best results, the description should be less than 160 characters.
4. Keyword in keyword meta tag: Search engines (it doesn't seem like Google uses it at all) hardly ever use this tag for ranking results. It can help the search engine determine content theme, however. The keyword should be on the page somewhere and shouldn't appear more than twice. If this is not done content will be penalized for irrelevance.
5. Keyword density in body text: For best results the density (all keywords within phrase/total words on page) should be between 5 - 20%. Care must be taken to avoid to high of a density. The density rate at which search engines consider content spam depends on the topic. It is better to be safe than sorry and remain on the side of caution.
6. Individual keyword density: For best results the density (keyword/total words on page) should be between 1 to 6%. Care must be taken to avoid to high of a density. The density rate at which search engines consider content spam depends on the topic. It is better to be safe than sorry and remain on the side of caution.
7. Keyword in H1, H2,….. Hx: Use Hx tags when possible, but don't overdo it. Include the keyword in these tags. This is an important factor.
8. Keyword font size/style: Bold and italic font styles on the keywords are considered more important than other words on the page. (This is according to a Matt Cutts blog entry from July 2006)
9. Keyword proximity when phrase contains more than one keyword: Words that are directly adjacent are considered more related.
10. Keyword phrase order:It is important that word order on the page matches the word order of the search term. For example, if a common search term is chromatography columns, then the word order on the page should be chromatography columns, not column chromatography.
11. Keyword prominence: How close to the top of the page does the word appear? The earlier the better.
12. Keyword in alt text: The alt tag should describe photo and when possible it should have the keyword.
13. Keywords in links to site pages (title tags on links): If there are links to other pages on the site, anchor text should be used to describe the link. When possible this link should contain the keyword.
14. Keyword in internal links (keyword within link text): Link should contain keyword. The file that the link is pointing to should have the keyword(s) and multiple keywords should be separated by hyphens.
15. Navigation structure: How deep are the pages in the web site content? For best results, it should only take 2 clicks/at most 4 clicks to go to any page from the main navigation.
16. Contextual / intra-site links: Contextual links should be used appropriately. For example, if a page is talking about formulation but mentions chromatography, then the word chromatography can link to the chromatography section for more information.
17. Keywords in outgoing links/quality of outgoing links: Recent Google patent. Only link to web sites with good reputation. If you don't want the link to count as a vote for the external sites content, use no-follow tags.
18. Outgoing links: should be checked periodically to make sure they are still active. Broken links can harm SERPs. Do not link to link farms.
19. Outgoing link anchor text: Should be on topic and descriptive. When possible they should include the keyword/keyword phrase.
20. Link stability over time Google patent: Outgoing links shouldn't change frequently.Frequently changing links are considered "Link Churn."
21. External link: validation Are outgoing links still valid?
22. Less than 100 links out total: Google recommends that a web site have no more than 100 outgoing links, but this number depends on the web site size.
23. Domain name extension:????????????? Check
24. Page file size: For best results, pages should be under 100K. Files smaller than 40K is preferred. The reason for this is that larger pages require more search engine resources and search engines prefer to crawl pages that take as little time as possible.
25. Hyphens in URL: Hyphens are the preferred method of separating words in a URL. For best results only one or two should be used. If there are more than four or more, search engines think it looks like spam.
26. Freshness of pages Google patent: Google and other search engines like content on pages to change frequently over time. Pages that have fresh content get placed higher than those that remain the same.
27. Freshness of overall content Content: This is a measure of the ratio between fresh content and oldcontent. The more new pages/content the better.
28. Freshness of links Google patent: For highly trusted sites this is a good thing, but for new sites and low trust sites it's a bad thing.
29. Frequency of updates: The more frequently pages are updated, the more frequently the pages will get spidered by the search engine. The more content gets spidered, the newer the content will be in the search engines cache.
30. Page theming: Do pages on the entire web site or web site sections exhibit a consistent theme? Are there a lot of pages within a section that have this theme? If there are more pages with content on a consistent topic those pages will rank better when searches are made for that topic. 
31. Keyword stemming: For example, stem, stems, stemmed, stemmer, stemming, stemmist, and stemification.
32. Semantics: Synonyms and related terms are beneficial.
33. URL length: Try to keep URL length short. For best results use less than 100 characters. 
34. Site size: Google and other search engine usually prefer content from larger web sites. Exceptions to this would be web sites with computer generated pages. 
35. Site age Google patent: Old sites are considered more trustworthy than newer sites. 
36. Age of page vs. age of site: Newer pages on older sites will get faster recognition than newer pages on newer sites.
37. Text presented in graphics form: Pages that only have text presented in graphic form do not perform well in search results. Most of the time they don't even get indexed. 
38. Affiliate sites: Sites with affiliate content are treated negatively by search engines. The content on affiliate sites is usually identical with very little unique content.
39. Over optimization penalty (OOP): Penalty for over-compliance with generally accepted optimization practices. Also includes things like the keyword to content ratio being too high and over use of H1 tags. 
40. Links to low trust/banned sites: Check Google's status on all sites you link to. Not only when the link is first made, but also periodically. Remove all links to web sites that have lost good status with Google.
41. Redirect thru refresh meta tags: Refresh meta tags are generally considered negatively by search engines. When ever possible there use should be avoided.
42. Banned/bad words: Do not use words search engines consider bad.
43. Poison words: Some words are used frequently in spam and poor content. For example, having the word "Click here" and "Links to" in content could make the page place lower. Do not use phrases that are associated with spamming (Google patent). 
44. Over linking between sites: Excessive linking between a few sites, especially between sites from the same web host/similar IP addresses, is viewed negatively by most search engines. Search engines consider this type of linking an attempt to trick the search engine. According to Matt Cutts this doesn't apply to a small number of sites. 
45. Copying copyright protected imagery and text from other domains If reported: Google will give strong penalties.
46. Keyword stuffing threshold: Excessive keyword repetition in body and various tags will result in demotion. 
47. Keyword dilution: Including too many unrelated terms in your content reduce the strength of your content theme. The topic should focus on specific keywords/phrases and not include unrelated information. 
48. Consistency in page edits: Google patent. When page content is changed, does it contain information about the old topic? If the theme changes frequently, Google may reduce it's SERP.
49. Changing content to often: Google patent. Changing content is usually a good thing, but if it is changed to often it can be a bad thing. Changes should be done in a consistent manner. If Google thinks the change is done only to improve SERP, the content will be penalized. 
50. Anchor tag changes: Anchor tags shouldn't be changed frequently.
51. Dynamic pages: Dynamic pages aren't search engine friendly. Search engines do better when there are only a few variables. For best results, pages should have at least some hard coded links and no more than 2 or 3 variables.
52. To much Java script: Search engines don't like Java script. If Javascript is used, it should be called from an external file.
53. Flash Search engines: have a hard time indexing flash. If it is important for a page to perform well in search results, it is better to have HTML content. If flash is needed, provide an HTML alternative.
54. Frames: Spider bots have trouble indexing frames. 
55. "No index" tag: This tag is used to keep the search engine from indexing a page. Do not use for pages that you want the search engine to index.
56. Single pixel links: Creating a single pixel link is seen as an attempt to hide a link. Google advises against any attempts to hide content or links.
57. Invisible (cloaking) text: Invisible text is text that is intentionally hidden from view. This could be done in a variety of ways, including making the text color the same color as the background. Cloaked text can't be seen by web site visitors, but it can be seen spiders. Since this is seen as an attempt to manipulate SERP, this is penalized by search engines.
58. Gateway/doorway pages: ??????????????
59. Duplicate content: Google doesn't penalize for this, but it will only display one version of the content in search results. Usually the oldest content is chosen when ranking results. 
60. Site Speed: Google’s next ranking factor. 
61. Review: Whole website once
    

5 Ways To Increase Your Search Engine Ranking

The upper your search engine ranking, the a lot of money you’ll make. That’s the premise behind the complete search engine optimization (SEO) strategy. How do you improve your Google ranking without spending a trillion dollars to urge your PHD in IT? Great question… we tend to have some simple answers

Browse below as we have a tendency to list five over-looked quick and easy tips that you’ll be able to start using instantly to increase your search engine ranking today.

•  Get Additional Inbound Links To Your Website

Typically speaking, it never hurts to have relevant websites linking to yours. Better yet is to have links pointing to your website from so-referred to as “authority” websites. Why does any of this matter? Search engines usually calculate your search engine ranking based on how several different websites are pointing at yours. Give them what they want and develop a technique for enhancing the quantity of inbound links pointing to your website.

•  Add Some Contact Data To Your Website

If you’re doing business on the Web, odds are you have got a web site that includes some basic contact information. But, if your web site lacks this data, add it immediately. At a minimum, you would like to possess an “Concerning Us” page in addition to a “Contact Us” page. If you would like some bonus points with the search engines, add a “Privacy” statement page as well.

•  Build Certain Your Individual Net Pages Have Descriptive Title Tags

You would be shocked by the number of individuals who fail to form net pages that embody descriptive title tags. This tip alone can dramatically increase your search engine ranking, especially if you currently use the identical title tag on all your web pages. For instance, if a particular web page talks regarding kitchen appliances, make certain that the title tag say something like: “Kitchen Appliances From Amana To Whirlpool.”

•  Publish A Press Unharness Once A Month

Wish a fast and simple means to urge some more of these inbound links that point to your website that we have a tendency to talked about a moment ago? Publish and distribute a press unharness at least once a month. You may get swamped with links pointing to your website from the press unleash distribution websites that you just submit your press release to.

•  Develop A Long-Term SEO Strategy With A Consultant

You will wish to ultimately develop a protracted-term SEO strategy. You can try this yourself, or you’ll do it with the aid and expertise of an outdoor consultant. If you’re serious regarding making a lot of money on the Net, then work with an expert. You may be happy you probably did!

Top 10 SEO Tips

SEO Tip #1: Find the Best Keywords

it would be a waste of your time to optimize your website for keywords that are not even being searched for. Therefore you should invest some energy into finding the best keywords. There are several SEO tools available on the Internet to help you find the best keywords. Tip: Don’t be deceived by organizations that require you to register first. The two most popular resources are WordTracker and KeywordDiscovery.com.

SEO Tip #2: Discover Your Competitors

It’s a fact and one of my top 10 SEO tips, that search engines analyze incoming links to your website as part of their ranking criteria. Knowing how many incoming links your competitors have will give you a fantastic edge. Of course, you still have to discover your competitors before you can analyze them.

My tool of choice is SEO Elite, which digs through the major search engines by keyword to not only tell you who your competitors are, but also provides you with an in-depth analysis of each competitor. The analysis includes these extremely important linking criteria (super SEO tips), such as:

• Competitor rank in the Search Engines
• Number of incoming links
• What keywords are in the title of linking page
• % of links containing keywords in the link text
• The PageRank of linking pages

SEO Tip #3: Optimize Your Title

The Title and META tags should be different on every page of your website if you wish for most search engines to store and list them in the search results. Us SEO Expert’s have experimented with these two pieces of code to help us reach an accepted conclusion about how best to use them. Don’t click off this site until you’ve read the top 10 SEO tips below to see what I’ve discovered works best for search engine optimization.

SEO Tip #4: Optimize Your META Tags

META tags are hidden code read only by search engine webcrawlers (also called spiders). They live within the HEAD section of a web page. There are actually 2 very important META tags you need to worry about: description and keywords. Meta tags summarize what the site is about, and despite some SEO controversy, they still play an instrumental role in meta-based search engines. The META tags you need to be the most concerned about are:

1. description
2. keywords

Sequencing of these tags may be extremely important. I say “may” because SEO is mostly hypothesis due to the changing algorithms of the search engines. Even though the W3C states that tag attributes do not have to be in any particular sequence, I’ve noticed a significant difference when I have the tags and attributes in the order described here. The only deviation from the list above is that the Title tag should come before the META description.

The description META tag is the text that will be displayed under your title on the results page. See the OC Internet Advertising example above. There’s also a lot of controversy about the number of characters you should have in this tag. I’ve seen sites with a paragraph in their description listed in the top results, so I don’t think the number of characters here plays any kind of role with the search engines.

However, if you want the listing to look clear and to the point, my Top 10 SEO Tips for this META tag would be to keep it under 150 characters and to not repeat your keywords more than 3 times. It may be a coincidence, but I’ve also noticed ranking improvements when I put my keywords at the beginning of the description. Here’s the syntax:

SEO Tip #5: Use Headings

In college and some high schools, essays are written using a standard guideline created by the Modern Language Association (MLA). These guidelines included how to write you cover page, title, paragraphs, how to cite references, etc. On the Web, we follow the W3C’s guidelines as well as commonly accepted “best practices” for organizing a web page.

Headings play an important role in organizing information, so be sure to include at least H1-H3 when assembling your page. Using cascading style Sheets (CSS), I was able to make my h1 at the top of this page more appealing. Here’s a piece of code you can pop into your heading:

      h1 font-size: 18px;       h2 font-size: 16px;       h3 font-size: 14px;

Since a page full of headings would look just plain silly, my SEO tip would be to fill in the blank space with paragraphs, ordered and unordered lists, images, and other content. Try to get at least 400+ words on each page.

SEO Tip #6: Use Title and ALT Attributes

More often then not, web addresses (URL’s) do not contain the topic of the page. For example, the URL www.myspace.com says nothing about being a place to make friends. Where a site like www.placetomakefriends.com would tell Google right away that the site being pointed to is about making friends. So to be more specific about where we are pointing to in our links we add a title attribute and include our keywords.

Using the Title Attribute is an direct method of telling the search engines about the relevance of the link. It’s also a W3C standard for making your page accessible to disabled people. In other words, blind folks can navigate through your website using a special browser that reads Title and ALT attributes. The syntax is:

SEO Software

 The ALT Attribute is used for the same reasons as the Title Attribute, but is specifically for describing an image to the search engine and to the visually disabled. Here’s how you would use ALT in an IMG tag:

SEO Tip #7: Nomenclatures

Whenever possible, you should save your images, media, and web pages with the keywords in the file names. For example, if your keyword phrase is “golf putters” you’ll want to save the images used on that page as golf-putters-01.jpg or golf_putters_01.jpg (either will work). It’s not confirmed, but many SEO’s have experienced improvement in ranking by renaming images and media.

More important is your web page’s filename, since many search engines now allow users to query using “inurl:” searches. Your filename for the golf putters page could be golf-putters.html or golf_putters.html. Anytime there is an opportunity to display or present content, do your best to insure the content has the keywords in the filename (as well as a Title or ALT attribute).

SEO Tip #8: Create a Site Map Page

PageRank is relative and shared throughout a website by a unique voting system created by Google. I could spend two days trying to explain how PageRank works, but what it comes down to is having efficient navigation throughout your site. That where a site map page comes in. Since every page on the website will be linked to the sitemap, it allows webcrawlers (and users) to quickly and easily find content. This SEO tip is one of my favorite of top 10 SEO tips.

It use to take 4 clicks to get to a product page at www.questinc.com. By creating a site map, users and search engines can now access any page on the site with only two clicks. The PageRank from these deep pages went from 0 to 2 in about 3 months and the ranking went from virtually not existent to #1 almost across the board for nearly 2,000 pages on their site.

SEO Tip #9: Include a robots.txt File

By far the easiest top 10 SEO tips you will ever do as it relates to search engine optimization is include a robots.txt file at the root of your website. Open up a text editor, such as Notepad and type “User-agent: *”. Then save the file as robots.txt and upload it to your root directory on your domain. This one command will tell any spider that hits your website to “please feel free to crawl every page of my website”.

SEO Tip #10: Install a sitemap.xml for Google

Though you may feel like it is impossible to get listed high in Google’s search engine result page, believe it or not that isn’t Google’s intention. They simply want to insure that their viewers get the most relevant results possible. In fact, they’ve even created a program just for webmasters to help insure that your pages get cached in their index as quickly as possible. They call the program Google Sitemaps. In this tool, you’ll also find a great new linking tool to help discover who is linking to your website.

For Google, these two pieces in the top 10 SEO tips would be to read the tutorial entitled How Do I Create a Sitemap File and to create your own. To view the one on this page, website simply right-click this SEO Tips Sitemap.xml file and save it to your desktop. Open the file with a text editor such as Notepad.

Effective 11/06, Google, Yahoo!, and MSN will be using one standard for sitemaps. Below is a snippet of the standard code as listed at Sitemaps.org. Optional fields are lastmod, changefreq, and priority.

Site Speed — Google’s Next Ranking Factor. How Fast is Your Site?

Keyword use and density in all page elements.World Wide Web is soon going to become the Wild Wild Web where the fast guys rule. According to Google’s engineer Matt Cutts the search giant is inclined to introduce a new ranking factor into its algorithm — site speed. Once that happens, your site load time will have a direct impact on your Google rankings.

 If you’re a fast site, maybe you should get a little bit of a bonus. If you really have an awfully slow site, then maybe users don’t want that as much , says Cutts.

Google is pushing towards a faster web where web pages can be turned as quickly as those of a print magazine. If your site doesn’t catch up with the pace it doesn’t belong on the first page of search results.

When will Site Speed Become a Ranking Factor?

Google’s already using load speed as a Quality Score factor in its paid search platform AdWords, where advertisers with faster web pages pay less. It’s hard to tell for sure when site speed factor will be officially brought into organic search though. Some experts believe it already has an effect on rankings and Google will give it more weight. Google says speed is yet to become a factor in the ranking algo.

Anyway, it seems reasonable for Google to introduce the new factor together with the new search architecture known as Google Caffeine which is to be rolled out after the holidays (early 2010). Google wants Caffeine to be faster. Higher speed will be hard to achieve with slow sites ranking in top 10, so it makes perfect sense for Google to apply the site speed factor in Caffeine.

Check Your Website Load Time

If your site depends on Google rankings for traffic and sales (which is true for a vast majority of sites) you should be ready for any change in the game, big or small. Taking action before the change even happens is a key to the prosperity of your business.

The new version lets you quickly check your site speed and compare it against your top ten competitors. Doing this is easy as ever with SEO PowerSuite tools. You simply specify your website or web page address and the keyword(s) you’re targeting. WebSite Auditor then finds your top 10 competitors for the keyword and compares your site against them in a variety of ways:

• Keyword use and density in all page elements.
• Most popular keywords and keyphrases on your and  competing  webpages.
• Problem areas in your content, etc.

And now it also lets you check your site’s load time. If you click through to the Report Tab you’ll see a special Site Load Time section closer to the end of the report. In it you get all the information you need to check whether your site is fast enough to rank in the top 10 of Google.

SMS to any Cell Phone (for Free)

This is a useful article brief from:
http://www.makeuseof.com/tag/email-to-sms/

Almost all mobile services allow sending SMS to their customers via email.
you can simply send an email to a specified number and the user will receive it as SMS. you need to have the following info:

- Receiver Phone Number
- Receiver Carrier
- And SMS Gateway for that Carrier

Free Email To SMS Gateways (Major US Carriers)

Carrier	Email to SMS Gateway
Alltel	[10-digit phone number]@message.alltel.com Example: 1234567890@message.alltel.com
AT&T (formerly Cingular)	[10-digit phone number]@txt.att.net [10-digit phone number]@mms.att.net (MMS) [10-digit phone number]@cingularme.com Example: 1234567890@txt.att.net
Boost Mobile	[10-digit phone number]@myboostmobile.com Example: 1234567890@myboostmobile.com
Nextel (now Sprint Nextel)	[10-digit telephone number]@messaging.nextel.com Example: 1234567890@messaging.nextel.com
Sprint PCS (now Sprint Nextel)	[10-digit phone number]@messaging.sprintpcs.com [10-digit phone number]@pm.sprint.com (MMS) Example: 1234567890@messaging.sprintpcs.com
T-Mobile	[10-digit phone number]@tmomail.net Example: 1234567890@tmomail.net
US Cellular	[10-digit phone number]email.uscc.net (SMS) [10-digit phone number]@mms.uscc.net (MMS) Example: 1234567890@email.uscc.net
Verizon	[10-digit phone number]@vtext.com [10-digit phone number]@vzwpix.com (MMS) Example: 1234567890@vtext.com
Virgin Mobile USA	[10-digit phone number]@vmobl.com Example: 1234567890@vmobl.com

Free Email To SMS Gateways (International + Smaller US)

These are all I could find from Wikipedia and other sources. If you’re aware of any other ones please share them in comments and I’ll add them to the list.

Carrier	Email to SMS Gateway
7-11 Speakout (USA GSM)	number@cingularme.com
Airtel (Karnataka, India)	number@airtelkk.com
Airtel Wireless (Montana, USA)	number@sms.airtelmontana.com
Alaska Communications Systems	number@msg.acsalaska.com
Aql	number@text.aql.com
AT&T Enterprise Paging	number@page.att.net
BigRedGiant Mobile Solutions	number@tachyonsms.co.uk
Bell Mobility & Solo Mobile (Canada)	number@txt.bell.ca
BPL Mobile (Mumbai, India)	number@bplmobile.com
Cellular One (Dobson)	number@mobile.celloneusa.com
Cingular (Postpaid)	number@cingularme.com
Centennial Wireless	number@cwemail.com
Cingular (GoPhone prepaid)	number@cingularme.com (SMS)
Claro (Brasil)	number@clarotorpedo.com.br
Claro (Nicaragua)	number@ideasclaro-ca.com
Comcel	number@comcel.com.co
Cricket	number@sms.mycricket.com (SMS)
CTI	number@sms.ctimovil.com.ar
Emtel (Mauritius)	number@emtelworld.net
Fido (Canada)	number@fido.ca
General Communications Inc.	number@msg.gci.net
Globalstar (satellite)	number@msg.globalstarusa.com
Helio	number@messaging.sprintpcs.com
Illinois Valley Cellular	number@ivctext.com
Iridium (satellite)	number@msg.iridium.com
Iusacell	number@rek2.com.mx
i wireless	number.iws@iwspcs.net
Koodo Mobile (Canada)	number@msg.koodomobile.com
LMT (Latvia)	number@sms.lmt.lv
Meteor (Ireland)	number@sms.mymeteor.ie
Mero Mobile (Nepal)	977number@sms.spicenepal.com
MetroPCS	number@mymetropcs.com
Movicom (Argentina)	number@sms.movistar.net.ar
Mobitel (Sri Lanka)	number@sms.mobitel.lk
Movistar (Colombia)	number@movistar.com.co
MTN (South Africa)	number@sms.co.za
MTS (Canada)	number@text.mtsmobility.com
Nextel (United States)	number@messaging.nextel.com
Nextel (Argentina)	TwoWay.11number@nextel.net.ar
Orange Polska (Poland)	9digit@orange.pl
Personal (Argentina)	number@alertas.personal.com.ar
Plus GSM (Poland)	+48number@text.plusgsm.pl
President’s Choice (Canada)	number@txt.bell.ca
Qwest	number@qwestmp.com
Rogers (Canada)	number@pcs.rogers.com
SL Interactive (Australia)	number@slinteractive.com.au
Sasktel (Canada)	number@sms.sasktel.com
Setar Mobile email (Aruba)	297+number@mas.aw
Suncom	number@tms.suncom.com
T-Mobile (Austria)	number@sms.t-mobile.at
T-Mobile (UK)	number@t-mobile.uk.net
Telus Mobility (Canada)	number@msg.telus.com
Thumb Cellular	number@sms.thumbcellular.com
Tigo (Formerly Ola)	number@sms.tigo.com.co
Tracfone (prepaid)	number@mmst5.tracfone.com
Unicel	number@utext.com
Virgin Mobile (Canada)	number@vmobile.ca
Vodacom (South Africa)	number@voda.co.za
Vodafone (Italy)	number@sms.vodafone.it
YCC	number@sms.ycc.ru
MobiPCS (Hawaii only)	number@mobipcs.net